We are excited to announce a sponsorship agreement with the John Good Group for the 2023/24 WFA Cup. This initial one-year deal presents an exciting opportunity to further expand the reach and influence of our national cup competition, building on its growing stature and widespread popularity.

The John Good Group is a multifaceted company with a rich heritage, having been established in 1833. A purpose-led group of businesses, which puts people, the planet and performance at the heart of its operations. A sixth-generation company that creates strategies and provides investment for performance, growth and enhances lives for long-term success, with a commitment to sustainability.

Their involvement in the WFA Cup underlines a shared commitment to promoting inclusivity and excellence. Adam Walsh, John Good Group CEO, said, “We are absolutely delighted to be sponsors of the WFA Cup. As a sport, Powerchair Football epitomises inclusivity, competition and achievement, all of which are values that resonate with us strongly here at the John Good Group. We’re looking forward to seeing the tournament get underway and to experience the drama that comes with a sporting knockout competition like the WFA Cup.”

For the 2023/24 season, The WFA Cup will be named the John Good Group WFA Cup, reflecting our new sponsorship agreement with the John Good Group. This partnership coincides with a significant year for the tournament, as we welcome a record-matching 27 teams to the competition. Dean Williams, WFA Chairperson, said: “How incredible to have the John Good Group as sponsors and partners of our prestigious cup competition for this season. A wonderful company led by great people, with values that are very much aligned with ours at The WFA. So proud to have them side by side, and we welcome them with open arms to our Powerchair Football community.”

The first and second round draw of the John Good Group WFA Cup is scheduled to take place at 17:45 on Saturday, December 9th and will be live-streamed across The WFA’s Facebook page: https://www.facebook.com/theWFA

For more information about the John Good Group, visit their website below: